Online Marketing for Professional Photographers Marketing photographic images internet

Armed with a few, easy-to-implement ideas, the internet is one of the last great unexplored frontiers for the vast majority of professional photographers. Regardless of the nature of your photographic speciality or the geography of your served market, a small amount of online marketing know-how can quadruple or even quintuple your reach into potential consumers of your service.

Download our 7-Point Guide to the Search Engines for Professional Photographers by clicking the image:

Because the primary inputs are creativity and know-how rather than financial resources and size, understanding and using some core, fundamental concepts in online marketing can vastly expand the potential buying audience for your work. Yet only a tiny minority of professional photographers have acquired this know-how. The vast majority have relied on external resources who themselves do not understand marketing on the internet. The result? Beautiful websites that remain unseen by the wider internet community.

"How to Win Business on the Internet" is over seven hours of modular, non-technical, high-intensity training on DVD for all business owners and managers who venture to engage internal or external resources in online marketing. In addition, staff responsible for evolving the business' website can use it as a stepwise guide to radically increase search engine visibility and improve leverage of each of the primary internet marketing channels.

"...one comes away from the seminar feeling empowered and enlightened. If you are lucky enough to attend this seminar, take it with both hands, as it is the single most concise and informative 7 hours you are likely to spend."
Aiden Fleming,
Walter Raleigh Hotel

DVD Set Content

PART 1:

Macro and Micro level Processes in Online Marketing

Key-phrase Research

Analysing Competitors on the internet

Search Engines & Spiders

Search Engine Optimisation

The SEO Equation

Effective and responsible e-Mail Marketing

Performance improvement techniques in Pay-Per-Click Marketing

Website Analytics / Statistics

PART 2:

Structuring Special Landing Pages to Convert Visitors to Customers

Setting-up the Business Website for "Spiderability"!

Opt-In List Building Methods

US & European e-Mail Marketing Practice & Constraints

Developing relevant and valuable inbound Links

Link-Baiting & Viral Marketing

Leveraging the Social Networking for Business Development

Online marketing DVD training course for building a direct sales channel on the internet

"I wanted to let you know that I learned more per minute in this seminar than in any other event I ever attended. It was excellent."
Cathal O'Connor,
Multimedia Solutions

Both inspiring and engaging, this is a content-packed seven+ hours of practical and insightful internet marketing know-how from a genuine subject matter authority in online marketing. It will help you bypass mountains of unnecessary material and get you straight to the things you can do that will make a real and sustainable difference to your business.

The course overflows with ideas, techniques, angles and strategies for turning your website into a highly trained 24/7 global sales representative that will generate sales leads for you consistently and of the highest quality.

The 4-DVD course is recorded in 16:9 widescreen format with special features including slide sets, Part 1 rapid review and more.

€267
(€5.50 shipping & insurance)

Amazingly, in the vast majority of cases where professional photographers have engaged the internet and developed websites, they have done so in a way that disadvantages them enormously on the search engines
The leading provider of executive training in online marketing T. +353-1-2360076 E. stimulus@coburnbrothers.com
Online Marketing for professional photographers A stimulus to action for owners of photography businesses 4-DVD Course Set Armed with a few, easy-to-implement ideas, the internet is one of the last great unexplored frontiers for the vast majority of professional photographers. Regardless of the nature of your photographic speciality or the geography of your served market, a small amount of online marketing know-how can quadruple or even quintuple your reach into potential consumers of your service. Download our 7-Point Guide to the Search Engines for Professional Photographers by clicking the image: Because the primary inputs are creativity and know-how rather than financial resources and size, understanding and using some core, fundamental concepts in online marketing can vastly expand the potential buying audience for your work. Yet only a tiny minority of professional photographers have acquired this know-how. The vast majority have relied on external resources who themselves do not understand marketing on the internet. The result? Beautiful websites that remain unseen by the wider internet community. "How to Win Business on the Internet" is over seven hours of modular, non-technical, high-intensity training on DVD for all business owners and managers who venture to engage internal or external resources in online marketing. In addition, staff responsible for evolving the business' website can use it as a stepwise guide to radically increase search engine visibility and improve leverage of each of the primary internet marketing channels. "...one comes away from the seminar feeling empowered and enlightened. If you are lucky enough to attend this seminar, take it with both hands, as it is the single most concise and informative 7 hours you are likely to spend." Aiden Fleming, Walter Raleigh Hotel *10 minute Preview* If you would like to view a 10 minute segment of this programme, please click here Experienced by 1,500+ organisations and individuals from small one-person start-ups thru' local and nationwide businesses of all sizes, to multinationals employing several thousands of people, "How to Win Business on the Internet" combines two flagship online marketing training seminars: "Internet Marketing for 21st Century Businesses" - covering how to put together effective internet marketing campaigns for sales lead generation, and "Getting Results in Online Marketing" - covering techniques for converting visitors to your website into living, paying customers. Each minute and every slide has a specific purpose with a concept or idea to communicate - no waffle, just genuinely valuable, practical material that you can use immediately if you so choose. The DVD set teaches you, at your own pace, perhaps the single most valuable skill you could acquire to boost sales in any business in the 21st Century. *DVD Set Content* PART 1: Macro and Micro level Processes in Online Marketing Key-phrase Research Analysing Competitors on the internet Search Engines & Spiders Search Engine Optimisation The SEO Equation Effective and responsible e-Mail Marketing Performance improvement techniques in Pay-Per-Click Marketing Website Analytics / Statistics PART 2: Structuring Special Landing Pages to Convert Visitors to Customers Setting-up the Business Website for "Spiderability"! Opt-In List Building Methods US & European e-Mail Marketing Practice & Constraints Developing relevant and valuable inbound Links Link-Baiting & Viral Marketing Leveraging the Social Networking for Business Development "I wanted to let you know that I learned more per minute in this seminar than in any other event I ever attended. It was excellent." Cathal O'Connor, Multimedia Solutions Both inspiring and engaging, this is a content-packed seven+ hours of practical and insightful internet marketing know-how from a genuine subject matter authority in online marketing. It will help you bypass mountains of unnecessary material and get you straight to the things you can do that will make a real and sustainable difference to your business. The course overflows with ideas, techniques, angles and strategies for turning your website into a highly trained 24/7 global sales representative that will generate sales leads for you consistently and of the highest quality. The 4-DVD course is recorded in 16:9 widescreen format with special features including slide sets, Part 1 rapid review and more. €267 (€5.50 shipping & insurance)	How to Win Business on the Internet A stimulus to action for senior executives €267 excl. VAT & €5.50 shipping and insurance "How to Win Business on the Internet" is a programme of IBEC's National Centre of Excellence The Irish National Centre of Excellence (NCE) is a joint venture between the Irish Government's Training Authority (FAS) and the Irish Business and Employers Confederation (IBEC). Its purpose is to provide premium quality training for Owner-Managers and senior business executives which delivers unique competitive advantage in their served markets. "Probably the most relevant business training that I have ever attended. I was enthralled. Presentation was pitched at the right level for Owner-Managers, Technical staff and Marketers alike." Morton Rennick, Ark-Finance John Coburn John has twenty-five years experience in international business including senior executive positions with Westinghouse, WBT Systems, Oracle, Mentec International and First Data Corp. He has been an executive board member with a number of software and technology-based organisations and was an award-winning presenter from an early stage in his career. John is the author of two books - "Components of Internet Marketing Strategy" - a birds-eye view of applied online marketing techniques, and "Selling High Value Software" - a big-ticket blueprint for negotiating international software projects. He is a graduate of electronics engineering and marketing, and is widely known for his seminars on applied internet marketing. "John Coburn is something of an enigma. A presentation style that’s simultaneously energetic and relaxed shouldn’t be possible. It’s a contradiction; one that he manages to pull off effortlessly." Calvin Jones Freelance Writer Noel Coburn Noel is a Member of the Advisory Board to the Centre for Breakthrough Thinking in Los Angeles. He is also non-executive Chairman (EMEA) of Moli.com - a global player in the field of Social & Business Networking Web 2.0 platforms. He co-founded Clarendon Technology Group and PraxisNow in Ireland and has written on purpose-directed problem solving for future-oriented enterprises. Noel combines an MBA with a degree in Engineering. Throughout his career, Noel held senior management positions with Digital Equipment Corporation, Lotus Development Corporation, and Info’Products. An original thinker, Noel is widely recognised for his seminars on Breakthrough Thinking and uniquely bridges an experience gap between the wider, strategic elements of marketing and the tactical options of marketing on the internet.

Refer: IPPA National Geographic Photography Journal
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