Website SEO training seminar for business owners and senior management in significantly expanding your

website's presence on the Google, Bing and Yahoo search engines

Website SEO

(1-Day "Accelerated Learning" training seminar for

Business Managers in Website SEO)

The [NON-TECHNICAL] fastest way to learn how to expand your

business' footprint on the search engines

CALENDAR

DUBLIN

Bewley's Hotel, Leopardstown

Times: 9.00am – 4.00pm

Fri. 28th Jan 2010

Included with your Website SEO training registration:

Special access to PraxisNow's "ORGANIC SEO" video-based e-Learning training Programme!

Click the link below to see a video walk-through of the various modules on this outstanding learning resource:

You may also be interested in attending "Website SEO"'s sister programme "Google AdWords" (click the image below to view details)

1 DAY PROGRAMME

The 1-day training seminar on marketing your business on the internet using "organic placement" on the search engines - emphasising Google, Bing and Yahoo. This intensive SEO training course is designed for business owners and senior marketing staff to help them set direction on and manage their company SEO initiative.

Programme fee: €295 (excludes lunch)

"Website SEO" is for business owners and senior marketing staff who will take no prisoners when it comes to the success of their websites. From one of Ireland's leading SEO training service providers and practitioners, this special full-day programme is strongly focused on knowledge transfer by maintaining clarity on the business context of SEO without clouding its subject matter with unnecessary technical jargon or mystery.

It is a comprehensive, inspirational and practical insight into the strategies and techniques of building the widest possible presence for your business on the search engines - national and international. By expanding your website's search engine presence you are expanding its "brand-neutral" key-phrase footprint, making it easier to find and improving its capacity to generate new sales leads.

To register, please complete all fields:

FULL-DAY PROGRAMME FEE €295

Learning Outcomes

How to specify and expose your search market

How to segment and target your online market by search behaviour

How to differentiate the separate requirements of national & international search placement

How to increase your website's "Authority" on Google, Yahoo and Bing and maximise its key-phrase placement potential

How to develop inbound "links" to your website from other websites in a non-intrusive way and why all links are not the same in Google's eyes.

How to optimise rich media content such as video and have it syndicated across multiple websites

The role of content and its many influences on your search engine placement strategy

KPI's in SEO

Pitfalls in SEO

[Time allowing] Summary individual website reviews

Bring with you (not essential, but you might like to have it just in case!):

It is recommended that you bring a WiFi or 3G enabled Laptop computer with you on the day

If you would like to discuss "Website SEO" by telephone, please call us now on:

01-2360076

or email us directly at:

seo@praxisnow.ie

Website SEO is a premier-class, full-day training course in SEO (Search Engine Optimisation) for non-technical marketing and business managers

Taking you from first principles, it will bring you on a journey of discovery from identifying potential buyers online to adapting your website for maximum placement effectiveness.

A Non-technical, Business Approach to SEO Training

The training seminar will demystify the many shadows and misunderstandings that surround organic (free) placement in the search engines. In non-technical terms, it will dispel many of the fears associated with opinions as to what Google "might" or "might not be" doing including recent Google announcements on personalised search, purchased links and other changes.

Guerrilla Strategies in Search Marketing for Cost-Effectiveness

In tough economic times, it is ever more important to maximise the impact of every euro you spend on marketing. The term "guerrilla" marketing refers to no-cost or low cost techniques you can use to compete directly online for minimum cost and maximum effectiveness. "Search Marketing" will equip you with many ideas and methods that are zero or low cost to implement.

An Interactive & Engaging SEO Learning Experience

This SEO training course and is highly interactive in nature and coupled with your complimentary access to PraxisNow's unique "Organic SEO" online video programme, you will be able to review any of the learning components time and time again long after the seminar is finished..

Feeder Programme to "SEO Implement"

After you have completed the "Website SEO" training seminar, and if you are interested in participating in a group-based SEO implementation programme over four weeks, we will give you priority registration into our highly regarded "SEO Implement" programme.

Complimentary Access to "Organic SEO" e-Learning

Included with your registration for "Website SEO", you will be provided with access to PraxisNow's accompanying "Organic SEO" online video-based e-Learning course. This is absolutely unique - nothing else like it exists elsewhere. For an overview of the programme, take a look at the walk-through video by clicking here.

Multiple Registration Discount:

If you have a team of people who would like to attend Website SEO, the following discounts apply to online payments at time of registration:

1st Participant: €295

2nd Participants: €225

3rd Participants: €150

NOTE: Payment in advance is required on all PraxisNow programmes.

NOTE: If you cannot make a particular venue on the scheduled date, and if the next nearest venue to you is inconvenient, we will endeavour to return to the original venue six months following the currently scheduled date.